How to Engage Patients Before, During, and After Clinical Encounters

Investing in patient engagement helps organizations and the patients they serve. Health care has been shifting to a consumer-dependent market for years in response to a growing customer service mindset that compares health care providers to restaurants and retail.   The internet — social media, in particular — lets people speak their minds about health … Read more

5 Strategies Health Care Executives Should Focus on in Today’s Market

Over the last few years, health care has continuously experienced dramatic shifts – in volume and acuity, care delivery, staffing, reimbursement, and public perceptions and expectations. The landscape will continue to change rapidly, creating an imperative for health care organizations to critically evaluate where to make changes and how to do so. Health care will … Read more

3 predictions for AI in healthcare in 2024

In 2023 generative artificial intelligence (gen AI) surprised, challenged and inspired the healthcare industry. We previewed and launched some tools to help healthcare organizations build solutions with gen AI that assist caregivers including MedLM, a family of foundation models fine-tuned for healthcare industry use cases, and Vertex AI Search for healthcare, designed to help find the right … Read more

4 principles to guide AI in supporting mental health

Mental health disorders are a pressing issue where one in every two people globally will develop a mental health condition at some point1. Unfortunately, far too few people have access to high-quality mental healthcare. As a psychologist, I’ve seen this chasm between demand and supply result in people falling through the cracks with devastating outcomes. … Read more